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2025-08-20 16:00:00| Marketing Profs - Concepts, Strategies, Articles and Commentaries

Marketers must show financial impact to win campaign approval. This guide explains how to model ROI, payback, and outcomes with credibility. Read more. Read the full article at MarketingProfs

Category: Marketing and Advertising

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2025-08-19 16:00:00| Marketing Profs - Concepts, Strategies, Articles and Commentaries

Leaders at professional services firms say relationship-based approaches, such as referrals and networking, are the most effective marketing approaches for generating new business, according to recent research. Read the full article at MarketingProfs

Category: Marketing and Advertising

2025-08-19 16:00:00| Marketing Profs - Concepts, Strategies, Articles and Commentaries

Which categories of buzzwords in marketing campaigns are most effective in driving people to visit brand websites? Which keywords within each category are most effective? Read the full article at MarketingProfs

Category: Marketing and Advertising

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