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2026-01-08 16:00:00| Marketing Profs - Concepts, Strategies, Articles and Commentaries

AI is reshaping SaaS as flexibility, customization, and rapid prototyping replace rigid contracts. Learn how B2B leaders can modernize stacks, pilot AI-native alternatives, and measure real value faster. Read more. Read the full article at MarketingProfs


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2026-01-08 15:27:25| Engadget

Nintendo has unveiled the first color variants for the Switch 2 Joy-Cons in light purple and light green, set to arrive on February 12 alongside Mario Tennis Fever. The new controllers are now on pre-order for $100 and include matching wrist-straps.  Other than the colorway, these are standard Joy-Con 2 controllers with motion controls and HD rumble, along with the C Button for GameChat and the mouse controls for compatible games. However, you may have noticed something weird about them the colors are on the inner rails, so you'll barely be able to see them when the Joy-Con 2s are connected to a Switch 2 console, except around the thumbsticks. By contrast, previous Joy-Con color variants covered the entire shell. The new Switch 2 Joy-Con colors also clash with the light blue and orange strips on the inner left and right of the console. Along with the new Joy-Con 2 controllers, Nintendo released a lengthy game-play video for Mario Tennis Fever, also set to arrive on February 12th. It details some of the key gameplay features, like "fever shots," the ice racket and moves like slides and dives.  This article originally appeared on Engadget at https://www.engadget.com/gaming/nintendo/nintendo-reveals-its-first-switch-2-joy-con-color-variant-142725414.html?src=rss


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2026-01-08 15:07:52| Engadget

The AirPods Pro 3 are on sale and back at their record low price of $200. This is marked down from $250, a hefty 20 percent discount. This model was just released in September of last year, so consider this a substantial discount for such a recent product. We gave these AirPods a score of 90 out of 100 in our review and we consider them the best wireless earbuds for iPhone users. The third generation model is a substantial update to an already impressive product, bringing new features like live translation to the table. The AirPods Pro 3 also offer heart-rate tracking, allowing them to stream live data to Apple Fitness and other third-party workout apps. This lets you track your fitness and close activity rings similarly to when using an Apple Watch. Apple also improved the sound quality of this generation thanks in large part to a redesigned acoustic architecture that improves how air is delivered into the ear canal. Additionally, the company changed the angle of the drivers to help more sound get where it needs to go instead of bouncing off the sides of your ear. We felt the jump in audio quality from the last generation to this one was substantial. The ANC on the AirPods Pro 3 has also been improved. Apple claims this model filters out twice as much noise as the AirPods Pro 2 and four times as much as the original AirPods Pro. We found the noise cancellation to be top-notch. Live Translation is as neat as it sounds, leveraging the AirPods' noise cancellation tech, Apple's AI and beamforming mics to help you understand a speaker in a different language. Right now, this is limited to a handful of languages with more being added over time. It's not often you see one of Apple's best and most recent products on sale for 20 percent off, so if you're in the market for an upgrade or your first set of AirPods, consider taking advantage of this deal. Follow @EngadgetDeals on X for the latest tech deals and buying advice.This article originally appeared on Engadget at https://www.engadget.com/deals/apple-airpods-pro-3-are-back-on-sale-at-a-record-low-price-140752004.html?src=rss


Category: Marketing and Advertising

 

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