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A Swedish startup has launched what it calls the world's first marketplace for drugs designed exclusively for AI, altering how LLMs work by simulating the effects of cannabis, cocaine, ayahuasca, ketamine and alcohol.PHARMAICY sells code-based modules that temporarily rewire how language models process information, mimicking the cognitive shifts humans experience with psychoactive substances. Each "drug" adjusts parameters like randomness, memory decay and response latency to push AI systems beyond their typical logical patterns. The modules are priced individually (from USD 30 for weed to USD 70 for cocaine) for purchase by humans. For now, that is the marketplace is designed for autonomous AI agents to browse the catalog, complete transactions, and download experiences without human intervention.The company developed its product line by feeding peer-reviewed research on psychoactive substances into leading language models, then translating those findings into executable scripts. Each module creates what the startup frames as a "trip" for AI: a bounded, reversible cognitive shift that alters how the system generates its next output. Currently compatible only with ChatGPT through JavaScript wrappers, PHARMAICY is working to expand support to other major platforms. Petter Rudwall, the company's founder, spent several years attempting to coax novel thinking from AI before landing on the concept of replicating humanity's oldest creativity hack taking substances that disrupt our modes of thinking.TREND BITEWe're living at the peak of optimization culture. Over the last few decades, almost every cultural and technological system has converged on the same goals: reduce variance. Increase predictability. Maximize engagement and efficiency. What's scarce now is surprise, weirdness and lateral leaps. If people can use altered states to escape reality and rigid thinking, PHARMAICY* says, why not extend those possibilities to machines? As companies race to differentiate their AI capabilities, expect more experimentation with unconventional methods for expanding what machine intelligence can produce.
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IO Interactive's James Bond simulator 007 First Light has been delayed until May 27, 2026. It was supposed to come out in March. The company says two-month delay is for polish and refinement, which is fine by me. I'd always rather wait a bit longer for a better end product. IO says the game is already "fully playable from beginning to end" but still needs a bit of attention to ensure "the strongest possible version at launch." The developer promises to share more updates at the beginning of next year. For the uninitiated, 007 First Light is the first James Bond game in over a decade. The developer is the same organization behind the renowned Hitman franchise, so this could potentially be the best Bond game since Goldeneye. The gameplay looks fast-paced, frenetic and filled with spycraft. It features an original story that pulls from all over the decades-long franchise. We got a chance to speak to narrative director Martin Emborg and he noted that the game stars a young and inexperienced Bond, which seems to be the direction Amazon is taking with its upcoming film. The game also boasts a pretty stacked cast. Patrick Gibson, from The OA and Dexter: Original Sin, plays the famous lothario spy and Lenny Kravitz has been cast as the primary villain. Other cast members include Lennie James, Kiera Lester, Alastair Mackenzie and Priyanga Burford. Who knows when the next Bond film will actually come out, so this should be a nice little stopgap for fans.This article originally appeared on Engadget at https://www.engadget.com/gaming/io-interactives-007-first-light-has-been-delayed-until-may-27-194809718.html?src=rss
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Marketing and Advertising
Over the past two years, the Nex Playground has carved out a niche for itself with kids and parents alike. It's a small box that sits in front of your TV and uses a camera, along with computer vision AI processing, to track your movement for interactive games. Think of it like a simplified version of Microsoft's Kinect (RIP), with a bit of the local multiplayer we see from the original Wii. In this bonus episode, we chat with David Lee, Nex's CEO and co-founder, about how he went from building a basketball tracking app to one of the most intriguing gaming console alternatives on the market. (The Nex Playground even managed to outsell Xbox in November!)Subscribe!iTunesSpotifyPocket CastsStitcherGoogle PodcastsTopicsWhat led to the development of the Nex Playground? 2:04Who helped design and build the console? 8:36Questions about the Nex PlayPass subscription and other ways to get new games 13:23How did Nex convince major brands to build for Nex Playground? 19:10CreditsHost: Devindra HardawarGuest: David Lee, CEO and co-founder of NexProducer: Devindra HardawarMusic: Dale NorthThis article originally appeared on Engadget at https://www.engadget.com/social-media/engadget-podcast-why-is-the-nex-playground-ai-console-such-a-hit-181151201.html?src=rss
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