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Strava has exercised its right to expand. A bad pun, yes, but apt considering the exercise tracking app has purchased Runna, a UK-based company that provides its users personalized running plans and coaching. The deal proceeded for an undisclosed sum of money. Strava reports that interest in running has grown significantly, with 43 percent of its members wanting to do a big race or event this year. "Running is booming worldwide nearly 1 billion runs were recorded on Strava in 2024. Runnas mission to give every runner a personalised plan to achieve their goal is a perfect fit," Strava CEO Michael Martin stated. "Coming off Stravas accelerated innovation and unprecedented growth last year, it was the right time to look for complementary businesses that could create even greater value for our users." Last year, Strava launched features such as a family plan and night heat maps. Runna launched in 2022, but has since grown to a team of 180 employees working on an app available in 180 countries. According to Martin, Strava and Runna will be kept as separate apps for the time being, with plans to expand the latter's team and resources. This article originally appeared on Engadget at https://www.engadget.com/apps/strava-buys-uk-based-personalized-running-plan-app-runna-133044850.html?src=rss
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Marketing and Advertising
Nike has teamed up with Hyperice, a company that specializes in products meant for muscle recovery and relaxation in athletes, to launch the Hyperboot. Originally introduced in the summer of 2024, the Hyperboot looks pretty much like a pair of chunky high-top shoes. The companies said it's more than that, however, calling it a "heat and dynamic air-compression massage tool" that you can walk in. It's equipped with dual-air bladders with heating elements throughout its entire upper. The Hyperboot was designed to massage its wearer's feet with sequential compression patterns designed to "drive heat deep into the muscle and tissue in the foot and ankle." Apparently, that helps athletes feel like they've already warmed up before they even start their warm-up routine. It also helps them recover much faster. Nike and Hyperice have been testing the Hyperboot with help from athletes, one of whom was Sha'Carri Richardson, Olympic gold medalist for track and field, who said that the device allowed her to "start warming up and recovering while still being mobile." Wearers will be able to synchronize their boots with the press of a button to make sure they're delivering compressions at the same time. They'll also be able to choose from three levels of compression and three levels of heat. And for those wondering why the boots' soles are so thick, it's because that's where the battery packs are located. They can power the footwear for one to one-and-a-half hours on maximum setting and up to eight hours in massage mode with no heat. It takes five to six hours to charge them. The Hyperboot might look like a concept, but it'll soon be something you can actually buy. It will be available from Nike's and Hyperice's websites, as well as from some of their retail partners, starting on May 17 in North America. They're also planning to release it worldwide later this year. This article originally appeared on Engadget at https://www.engadget.com/wearables/nike-and-hyperice-to-release-the-hyperboot-warm-up-footwear-for-athletes-on-may-17-130019623.html?src=rss
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Marketing and Advertising
Pellet grills are great for the "set it and forget it" style of low-and-slow cooking things like brisket, pork shoulders and other barbecue meats require. And most of them will get hot enough to sear a steak, although not all models offer some type of direct-flame grilling. Recteq thinks it has finally cracked the code with its new X-Fire Pro, a smart pellet grill that the company says will replace a gas grill thanks to a 1,250-degree Fahrenheit maximum temperature. The X-Fire Pro has two separate modes for both of those styles of cooking: Grill Mode and Smoke Mode. The grill offers a temperature range of 225-1,250 degrees Fahrenheit, so it can do everything in between smoking and searing too. Adaptive Sear Control allows backyard cooks to adjust how much direct flame they want. Turn it all the way up to sear a steak or keep it at a lower level for "classic grilling." And Grill Mode has low, medium and high temperature settings, so using it will feel familiar to anyone who has used a gas grill. This is a totally new grill concept for Recteq and the pellet grill category as a whole, CEO Ralph Santana said in the X-Fire Pro announcement. Our research indicated that while the majority of gas grillers enjoy their current grilling experience, they wish they could also cook low and slow. So, we challenged ourselves to replicate the hot, fast, open-lid convenience of gas while still delivering that additional control and versatility of pellet grill smoking." recteq With 825 square inches of cooking space, Recteq says you'll have enough capacity for 28 pork chops or 26 burgers, and that should be plenty of room for multiple chickens, briskets or pork shoulders. The hopper holds up to 20 pounds of pellets, which is enough fuel for up to 20 hours of use. Durable materials like stainless steel and cast iron were used for components like the barrel, heat deflector and grill grates. The X-Fire Pro is also equipped with Recteq's smart grilling tech, which includes precise PID temperature control for Smoke Mode and the ability to monitor temperatures from afar with Wi-Fi connectivity. This is done with the Recteq app, software that also allows you to make adjustments to the grill from your phone. The X-Fire Pro comes with two meat temperature probes, and those stats get beamed to the app as well. The X-Fire Pro is available now from Recteq, Amazon and other retailers in the US for $1,550. The company is also selling a rotisserie spit rod add-on for $250. That price is comparable to Traeger's new Woodridge Elite that comes with slightly more cooking space, enclosed storage and a side burner. That grill doesn't have an open-lid mode though. Weber's Searwood does, and the largest version of it clocks in at $1,199. This article originally appeared on Engadget at https://www.engadget.com/home/kitchen-tech/recteq-debuts-the-x-fire-pro-dual-mode-pellet-grill-that-can-sear-at-1250-degrees-130007516.html?src=rss
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Marketing and Advertising
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