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2026-02-26 16:00:00| Marketing Profs - Concepts, Strategies, Articles and Commentaries

B2B email marketing isnt broken--its mismanaged. Learn how to simplify personalization, reduce volume, and use email strategically to support longer buying journeys and integrated campaigns. Read more. Read the full article at MarketingProfs


Category: Marketing and Advertising

 

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2026-02-26 15:47:58| Engadget

Apple CEO Tim Cook has teased a big week ahead" for Apple, starting on the morning of Monday, March 2. The company had already announced an in-person event for media and creators on March 4, while rumors had pointed toward Apple revealing at least five products over three days next week, so it looks like the stars are aligning for that to actually be the case. Cook all but confirmed that Apple is about to reveal its newest MacBooks in the coming days. His tweet features a short video of someone shaping an Apple logo on a surface that appears to have the companys classic space gray colorway.A big week ahead. It all starts Monday morning! #AppleLaunch pic.twitter.com/PQ9gM2Gl2r Tim Cook (@tim_cook) February 26, 2026 Were expecting to see a new MacBook Air next week, along with updated 14- and 16-inch MacBook Pros. It's believed that the M5 Pro and M5 Max will debut in the higher-end devices. Apple may also be cooking up an entry-level MacBook that'll be available in an iMac-style array of bright colorways. New iPads and the iPhone 17e could well be in the hopper too.This article originally appeared on Engadget at https://www.engadget.com/computing/laptops/tim-cook-confirms-a-week-of-apple-product-reveals-144758464.html?src=rss


Category: Marketing and Advertising

 

2026-02-26 15:44:22| Engadget

Robotics company Intrinsic has announced it will be folding into Google as the company bets on the future of physical AI in manufacturing. The company focuses on software tools to make robots more affordable and easier to use, as well as using adaptive intelligence to help the robots perform real-world tasks. Intrinsic was started in 2021 as an Alphabet "Other Bets" project, part of a portfolio of high-risk and potentially high-payoff startups, Waymo among them. The project will now run as a "distinct group" within Google where it will leverage Gemini and Google Cloud while working closely with the Google DeepMind team. The company describes its platform as "the Android of robotics," offering a universal canvas where developers can build apps for different robots, cameras, sensors and more. Meta has expressed interest in pursuing a similar business model. Also at the intersection of software and physical AI, the company aims to integrate adaptive intelligence into robots, helping them to perform real-world tasks. The goal is robots that can "perceive, reason and react to changes in processes and their environment." The acquisition will complement Google's past work in robotics like Boston Dynamics, which it sold off in 2017. The Google DeepMind team has also developed Gemini-based models for robotics in the past.This article originally appeared on Engadget at https://www.engadget.com/ai/ai-robotics-company-started-by-alphabet-is-joining-google-proper-144421411.html?src=rss


Category: Marketing and Advertising

 

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