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For over two decades, businesses have chased the elusive goal of improving employee engagement, yet the results have been lackluster. Gallup data shows U.S. engagement languishing at 31%, virtually unchanged since their landmark 2013 study. Annual or semiannual surveys conducted as perfunctory exercises fail to capture the fast-changing dynamics of todays workplace. Their delayed resultsoften taking months to reach managersrender them largely unactionable, leaving employee concerns unaddressed. Moreover, few leaders in organizations, including line managers who most directly influence engagement, have ever been held accountable for improving their leadership effectiveness and team engagement. As a result, employees, perceive their employers efforts as insincere, grow jaded, frustrated, and cynical, paradoxically becoming even less engaged. Instead of using outdated engagement surveys, organizations should use pulse-surveysshort, frequently administered questionnairesto gauge how employees are feeling, and then administer fixes to improve well-being. In my new book, The Power of Employee Well-Being: Move Beyond Engagement to Build Flourishing Teams, I posit that employee well-being drives thriving workplaces. Emerging research shows employee well-being has a profound influence over productivity, retention, and true workplace vitality. And, as the adage goes, you dont know what isnt measured. Pulse Surveys: A Smarter Approach Pulse surveys are concisetypically 15 questions employees can complete in minutesthat capture employee sentiment in real time, enabling workplace managers and companies to swiftly respond. Phil Willburn, vice president of People Analytics, Insights, & Experiences at Workday, an HR technology company specializing in workforce analytics, so strongly believes in their data-driven impact, his company has pulsed its own employees weekly for over seven years. In 2022, it’s pulse surveys identified workload issues during a hybrid work transition, leading to policy adjustments that reduced stress by 15% and enhanced team belonging. Bobby Melloy, regional director of People Science at Culture Amp, an HR technology company focused on employee experience, emphasizes the pulse survey’s adaptability: As the rate of change increases, the importance of frequent pulsing grows. Culture Amps client Canva used monthly pulses in 2023 to improve collaboration during rapid growth, boosting employee commitment by 18%. Designing Effective Pulse Surveys Strategic design is critical for pulse surveys to enhance well-being, and to meaningfully inform leadership decision-making. Melloy of Culture Amp advises, Pulse survey items should be dynamic, measuring things that will change over time, such as, ‘Do I feel a sense of belonging on my team?’ or ‘Does my manager show appreciation for my work?'” Questions about meaningful work are also vital. Willburn of Workday highlights his favorite: Is the work I do is meaningful to me? He explains, you can overcome so much distraction or pressure workload if you really believe in your work. Both Willburn and Melloy agree, employing a five-point scaleStrongly Agree to Strongly Disagreeis best for pulse surveys. Its intuitive, familiar design minimizes fatigue, ensures nuanced feedback, and supports frequent pulsing. Finally, surveys should be concise and conducted weekly, monthly, or quarterly to balance actionability with trust. Melloy cautions, survey only as often as you can act on that data . . . you dont want to sacrifice participation rates by getting people to become cynical about your pulses. Driving Accountability and Trust Once data is collected, managers should receive the feedback and respond by holding team discussions and creating actionable plans to address concerns like morale or stress. Melloy emphasizes: Unaddressed feedback breeds distrust. Without follow-through, pulsing risks eroding the psychological contract with employees. Senior leaders should also monitor all survey scores to swiftly identify managers who prioritize performance over well-being. Managers with lower scores should receive coaching. A Call to Action Pulse surveys empower leaders to make transformative decisions and prioritize employee well-being. Phil Willburn told me that Workdays weekly pulses uncovered collaboration gaps during a critical global product launch, prompting leadership to form cross-functional task forces. The informed intervention led to a 20% increase in project delivery performance. Bobby Melloy highlighted a client whose pulse data revealed that some employees felt highly unsupported by their managers. This led to the firm launching targeted coaching programs that remedied the friction. These vivid examples highlight how pulse surveys provide real-time employee insights, and empower leaders to act swiftly, build resilient cultures, and create workplaces that inspire loyalty and attract top talent. Pulse surveys also drive well-being by empowering employee voices, ensuring people work for supportive and effective managers, feel connected to their teamand have all the support they need to do their jobs. Phil Willburn said it best: Pulse surveys give leaders the pulse of their people, turning challenges into opportunities for support.
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This week, I had the pleasure of attending the Baltimore premiere of a new offbeat romcom, The Baltimorons. The film, entirely set in Baltimore at Christmastime, has had the city buzzing for two years as residents caught glimpses of actor and comedian Michael Strassner, a Baltimore local, and Liz Larsenknown for her role as Jessica Reed on Law & Order, Madoff, and a number of Broadway rolesfilming on the streets. To put it plainly: The film is magic, the kind that can only happen when there’s a deeply honest story being told over a backdrop that also, somehow, manages to tell its own story at the same time. Strassner and Larsen? Epic chemistry. Baltimore? Hardly a third wheel, but a star in its own right. Much of the plota man’s struggle with addiction and wavering mental healthwas pulled from Strassner’s own life. The actor co-wrote the film with director Jay Duplass (who got to hear from me, in a possibly slightly intrusive moment on Wednesday, that I am in fact his biggest fanbut that’s neither here nor there). Strassner has been as vulnerable as his character, Cliff, in interviews leading up to the film’s release, opening up about a past suicide attempta moment recreated in the film’s opening scene. Cliff is six months sober when he loses his tooth on Christmas Eve, and ends up spending the entire day with Didi (Larsen), the only dentist who will see him. A series of hilarious and inconvenient happenings result in him taking her to an improv event, where he performs his skit, “The Baltimorons.” Its not the only time in the film when our city’s endearing (cringe?) accents were showcased. It’s an offbeat love story, yes. But, at its heart, which it has a ton of, The Baltimorons is about resilience. With that in mind, while there is so much that is perfect about the film, Baltimore is undeniably the perfect setting for it. In some ways, it almost feels like a love letter to Baltimoreone that was, honestly, overdue. It sets the record straight about who, exactly, we are. Because, listen: We know what you’ve heard, okay? We know that, if you’ve never lived in Baltimore or spent real time here, you probably get flashbacks from The Wire whenever you hear our city’s name mentioned. But while the 47th president talks about the city’s “crime disaster” (ahem, violent crime is actually way down), the film manages to document the Baltimore that locals know, love, and will gush about whenever we’re given the opportunity (hence, the filmand this piece of writing). A love letter to the city The truth? From the charming streets of Hampden, including the magical, over-the-top holiday lights on 34th streetwhich make an appearance, as does a beloved tabby cat muralto the Baltimore harbor, as far as good-looking cities go, we’re up there. Like, way up. But don’t listen to me. The movie does a far better job of making the case. In fact, it might just change your mind (if not Trump’s). Recognizable landmarks are plenty in the film, but one stands out above the rest. What is arguably the most romantic moment in the film happens under the glow of the now-collapsed Key Bridge. The film’s creators immortalized it (unknowingly at the time), as director Duplass told the crowd after the premiere in a Q&A, ultimately because of Strassner’s insistence. “He was like, ‘we have to come back here and we have to shoot under this bridge. It’s actually critical,” the director explained. “And we were all exhausted. Half the crew had COVID by that point, but I trusted his instincts . . . The fact that we were able to memorialize that thing in a real, genuine piece of art, it’s just like a dream come true.”But it’s not just aesthetic beauty that’s notable in Baltimorons. It’s also the spirit of Baltimore, which the characters oozed. Baltimore is the most down-to-earth place you’ve never been. Strassner, who was born and bred here, is a prime example of that unpretentious, salt-of-the-earth vibe. But Liz Larsenwho was born in Philly, and told the crowd, “I’ve always loved Baltimore”clearly understood the assignment, too. Her character feels so Baltimore, you could easily imagine she grew up in Dundalk or Highlandtown (and I say that with so much love). In fact, she even made some local pals during filming, embracing that “Hey, hon!” neighborly attitude we pride ourselves onas well as Berger Cookies, a remarkably simple and unassuming, yet delicious treat that Larsen enjoyed so much, she started giving them out as gifts. When it comes to the film’s name, I’m struggling not to use the word “perfect” once more. Instead, I’ll say that it’s astoundingly fitting. “Baltimorons” is something we call ourselves here. Because, for starters, it’s way more fun to say than “Baltimoreans.” It also pretty much sums up our self-deprecating vibe. Like Strassner told the crowd this week, “This is who we are”while acknowledging that if he wasn’t from here, he’d “never name a movie ‘Baltimorons.'” Either way, as a Baltimoron, I can say one thing is true: We’re in on the joke. We literally all have rat stickers on our bumpers, ‘mmkay? We know what people believeand we know what’s actually true about our city, with all its kindness, quirkiness, and spirit. And while the story of Baltimorons is one about the resilience of human beings, as the leads lean into hope and second chances, it’s impossible to miss the resilience of Baltimore, flawlessly captured in a way only locals might’ve seen coming.
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There was scant time to digest the horrifying news before battle lines were drawn around how one should react to it. On Wednesday, a suspect currently in custody allegedly shot and killed popular conservative influencer Charlie Kirk, cofounder and star attraction of Turning Point USA. In the wake of this disturbing tragedy, a maelstrom of finger-pointing and recrimination surged through social media, raising the core temperature of a divided America amid an already markedly tense year. While some, like President Trump, were quick to paint the outspoken Kirk as a martyr for free speech, supporters of the slain provocateur began demanding consequences for those speaking freely about Kirk in ways that they deemed inappropriate. In the name of free speech, people had to be punished for exercising it. High-profile right-wing influencers like Laura Loomer and Chaya Raichik (better known as LibsofTikTok), surfaced social media posts that either celebrated Kirks death or appeared close enough to it to draw their ire. The Federalist, a conservative online magazine, ran an aggregated list entitled, Hope The Bullets Okay: Here Are The Demonic Reactions From Leftists To Charlie Kirk Assassination, giving bereft readers a focal point on which to train their outrage. Going a step further, an anonymous activist compiled a similar trove of posts about Kirk on a hastily assembled site called Charlies Murderersand provided employment information about the offending posters. It was within this censorial atmosphere that right-wing media figures such as Milo Yiannopoulos seemed to gamify the push to extract a penance. Today you have just one job. Get 50 people fired.— MILO (@Nero) September 11, 2025 BREAKING: We're getting word 3 Lee County Florida School District teachers/faculty have been fired for celebrating the murder of Charlie Kirk.Keep it up, patriots.— Eric Daugherty (@EricLDaugh) September 11, 2025 Their tactics proved swiftly effective. In less than 48 hours after the shooting, several people lost their jobs for their reactions to the tragedyfor posts that could be described as flippant at best, ghoulish at worst. An assistant dean at a Tennessee university was fired for her Facebook post, after Republican Senator Marsha Blackburn of Tennessee tweeted a screenshot of it. (Looks like ol Charlie spoke his fate into existence, the post read. Hate begets hate. ZERO sympathy.) An employee for the Carolina Panthers communications department lost his job for posting an Instagram video with the caption, Why are yall sad? Your man said it was worth it. (For context, Kirk said in 2023: I think its worth to have a cost of, unfortunately, some gun deaths every single year so that we can have the second amendment to protect our other God-given rights.) As for the woman responsible for the Hope the bullets okay comment in The Federalists headline, comic book writer Gretchen Felker-Martin saw DC Comics flat-out cancel her nascent series Red Hood as a result. MSNBC host Matthew Dowd, meanwhile, was fired from the network for sober, if speculative, analysis. On Wednesday, during a discussion about the environment in which such a tragedy could occur, Dowd said that Kirk has been one of the especially divisive younger figures in this, who is constantly sort of pushing this sort of hate speech or sort of aimed at certain groups. And I always go back to, hateful thoughts lead to hateful words, which then lead to hateful actions.” After MSNBC fired the host, many on X appeared emboldened to agitate for more media firings, for even slighter offenses. Psaki: Trumps comments on Charlie Kirk assassination are creating an escalation of the situation.Fire the entire network. pic.twitter.com/nTlq2vKLaS— Western Lensman (@WesternLensman) September 11, 2025 "She should be fired for that kind of rhetoric." @DavidBozell calls on MSNBC to fire Katy Tur for suggesting that President Trump would use Charlie Kirk's death as a political weapon. pic.twitter.com/ValSKuLdHS— Media Research Center (@theMRC) September 11, 2025 What Kirk said about free speech This widespread mob mentality on Kirks behalf, however, went against Kirks recently stated beliefs on how to proceed in the aftermath of a horrible tragedy. Back in June, Kirk gave a lecture to the crowd at the Oxford Union debating society in London. At one point, he lamented the British laws that led to an English woman getting arrested last year for a social media post calling for people to set fire” to hotels housing migrants. (Her post was in response to the July 2024 Southport attack, in which the Wales-born teenage son of migrant parents went on a nightmarish stabbing spree.) You should be allowed to say outrageous things, Kirk said of the jailed womans plight. You should be allowed to say contrarian things. Free speech is a birthright that you gave us and you guys decided not to codify it and now it’s poof, it’s basically gone. Kirk was a staunch free-speech advocate and vehement critic of what has been dubbed cancel culture, the tendency to demand consequences for offensive speech or behavior. Liberty means:If you don't like Gone With The Wind, then don't watch itIf you don't want to leave your home, then don'tIf you don't like someone else's views, then don't listenYou don't have to silence people, erase history, or cancel our culture to feel "safe" in America— Charlie Kirk (@charliekirk11) June 10, 2020 His supporters could be forgiven, however, for having some confusion around the viability of pushing for consequences in response to offensive speech, given that Kirk had previously called for the firing of various media figures with whom he disagreed. In any case, the mission to get retribution for unkind remarks about Kirk has now become an institutional matter. Republican Governor Ron DeSantis of Florida applauded a vow from his states Education Commission on Thursday to investigate any teacher suspected of celebrating Kirks death, while Representative Clay Higgins of Louisiana tweeted his intention to use Congressional authority and every influence with big tech platforms to mandate immediate ban for life of every post or commenter that belittled the assassination of Charlie Kirk. What is there left to say? One glaring flaw in this approach is the elasticity in defining celebration or belittlement of Kirks death. While many random social media users were indeed using crude language and tasteless jokes to express a lack of remorse, some of the posts that pro-Kirk influencers have shared with their massive fandoms were merely quoting Kirks own words to express a complex mix of emotions around his assassination. Their offense seemed to be simply wanting to add some friction to Kirks express path to sainthood, amid the president awarding him a posthumous Medal of Freedom and ordering White House flags at half-mast. Its worth noting, too, that many of the same people currently policing online decorum in the wake of Kirks murder actively participated in mocking the brutal home invasion attack on then-Speaker Nancy Pelosis husband, Paul Pelosi, in 2022. Indeed, Kirk himself was among their ranks at the time, suggesting on his radio show that a patriot should bail the attacker out of jail. If making inappropriate jokes about political violence is such an inherently fire-able offensea reason to cast aside ones stated aversion to cancel culturewhy is Senator Mike Lee still in office after his risible, trollish posts about the assassination of state senator Melissa Hortmann and her husband back in June? Where were DeSantis and Higgins then? Reacting in unkind ways to such tragedies is either a transgression that should be punishable by harassment and job loss, or, as Kirk once said, If you don’t like someone else’s views, then don’t listen. To grant such grace exclusively to ones fellow ideological cohort, however, is a glaring contradiction that will only further deepen Americas already extreme polarization.
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