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On the heels of its intriguing Super Bowl ad, AI.com is garnering all sorts of interestso much, in fact, that the company’s website crashed as Super Bowl viewers scrambled to see what the company no one has heard of was all about. The new AI platform, founded by Crypto.com CEO and cofounder Kris Marszalek, reportedly spent a whopping $85 million on the Super Bowl spot, only to garner such a heavy volume of traffic that he had to post on X: “Insane traffic levels. We prepared for scale, but not for THIS,” followed by three fire emoji. That 30-second commercial, which ran during the coveted fourth-quarter ad slot, encouraged fans to go to the site and create an AI handle, lured by the promise it would “perform real-world tasks for the good of humanity.” What exactly does that mean? According to the company’s release: “With a few clicks, anyone can now generate a private, personal AI agent that doesnt just answer questions, but actually operates on the users behalforganizing work, sending messages, executing actions across apps, building projects, and more,” the company said. The company also asks people to “join now to claim your unique ai.com/username,” which requires entering credit card information to allegedly “verify that you’re a human” in order to secure a handle. Fast Company has reached out to AI.com for more details on why a credit card is required for verification. However, many who scrambled to the site were left with more questions than answers. One X user wrote: “I’m on the site but it’s not clear what http://ai.com offers!” On Meta’s Threads, user hridoyreh posted: “Why and for what exactly do I need to add a card for my AI.com username? Is this how they want to recover the $70 million they spent?” To which one user replied: “Ran into that this morning and was a big NOPE from me.” And another commented: “Literally no idea what that website / product does.” Marszalek reportedly bought the domain for $70 million, which is estimated to be “the single largest domain purchase in history,” according to the company, as reported by the Financial Times. According to AI.com’s release, the company’s “key differentiating feature is the agents ability to autonomously build out missing features and capabilities to complete real-world tasks. … Such improvements will subsequently be shared across millions of agents on the network, massively increasing the utility of each agent for ai.com users.” It also said users will soon be able to deploy their agent to do a range of actions, like trading stocks, automating workflows, organizing and executing daily tasks with their calendar, or even updating their online dating profileall while remaining private, permission-based, and fully under the users control.
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E-Commerce
As backlash over Bad Bunnys Super Bowl LX halftime show rippled through conservative media, a notable group of right-leaning commentators broke with President Donald Trump to defend the performancein some cases walking back their own earlier criticism. Despite Bad Bunnys message of love and unity, the performance has been placed squarely at the center of the culture war in recent weeks. After initially calling for viewers to turn off the halftime show and labeling Bad Bunny a fake American citizen who publicly hates America, influencer and boxer Jake Paul, 29, has now claimed amnesia over his viral rant. Guys i love bad bunny idk what happened on my twitter last night ?? wtf, he posted on Monday morning. He also claimed his initial post was misinterpreted online, clarifying that it was Bad Bunnys values he was calling fake not his citizenship. Guys i love bad bunny idk what happened on my twitter last night ?? wtf— Jake Paul (@jakepaul) February 9, 2026 The overnight switch-up might be less a change of heart and more a reaction to the tide of public opinion turning against him. Even his brother and fellow influencer publicly disagreed with the take. Logan Paul replied to the post, writing: “I love my brother but I don’t agree with this Puerto Ricans are Americans & Im happy they were given the opportunity to showcase the talent that comes from the island.” A fake American citizen? Rep. Alexandria Ocasio-Cortez also responded on Monday on X. Didnt you MOVE to Puerto Rico to avoid paying your taxes while kids across America go hungry? A fake American citizen?Didnt you MOVE to Puerto Rico to avoid paying your taxes while kids across America go hungry?Meanwhile Benito actually funds low income kids access to arts and sports programs, while you defund them.Of course youre mad. He makes you look small. https://t.co/lLfY8pcBLn— Alexandria Ocasio-Cortez (@AOC) February 9, 2026 Mike Nellis, former Senior Advisor to Vice President Kamala Harris, also chimed in to say: Future historians will mark Jake Pauls meltdown over Bad Bunny as the moment the left officially won the culture war. President Donald Trump was another vocal critic of Bad Bunnys halftime show, taking to Truth Social to call it “absolutely terrible, one of the worst, EVER,” in a social media post on Sunday. But by Monday, a number of conservative commentators and Trump allys had hit back at the President. Anti-woke broadcaster Piers Morgan, who has previously been friendly towards the president, responded on Monday: Couldnt disagree more, Mr President. I absolutely loved Bad Bunnys halftime show… Oh, and Spanish is 1st language for 50m+ Americans! Couldnt disagree more, Mr President. I absolutely loved Bad Bunnys halftime show. Amazing (best in Super Bowl history?) theatre/choreography, great energy, superbly confident performance, and a very welcome unifying message.Oh, and Spanish is 1st language for 50m+ Americans! pic.twitter.com/9rVUEmisRI— Piers Morgan (@piersmorgan) February 9, 2026 Im sorry but I just genuinely question your taste level if you didnt enjoy the Bad Bunny halftime show, Republican Meghan McCain also posted on X. And everything in life doesnt have to be ruined with politics. Im sorry but I just genuinely question your taste level if you didnt enjoy the Bad Bunny halftime show.And everything in life doesnt have to be ruined with politics.— Meghan McCain (@MeghanMcCain) February 9, 2026 Bad Bunny spotlighted Puerto Rican culture in a 13-minute spectacle at Levis Stadium in Santa Clara, California, reaching an estimated 135.4 million viewers. Over on YouTube, Turning Point USA streamed its own alternative concert featuring Kid Rock, Brantley Gilbert, and two other country artists, which peaked at about 6.1 million concurrent viewers.
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E-Commerce
Investor and Shark Tank star Kevin O’Leary once declared that to succeed in business you must be willing to grind out 25 hour work days. He has since walked back on that idea, calling it, in his own words, sheer stupidity. In fact: The worst advice I hear young founders talk about all the time is that they want to work 18 hours a day. How stupid is that? OLeary said in a video posted on his Instagram page last week. The eat-sleep-work lifestylealso known as the 996 schedule first imported from China, which stands for 9 a.m. to 9 p.m., six days a weekhas since gained momentum among Silicon Valley tech companies. Despite his previous declarations, OLeary says it’s high time to put that idea to bed. Youve got to get some sleep, you have to eat well to stay focused, he says. Thats how youre successful. Being tired is practically a personality trait in corporate America. Harvard University research found 55% of CEOs get six hours of sleep a night or less. Yet, research consistently shows that productivity is closely tied to sleep. One 2019 study found that sleep-deprived entrepreneurs were more likely to favor weaker business ventures, failing to look past the surface-level features of new business ideas to understand their long-term potential. For the sleepless founder, making important decisions also becomes more difficult after a long day of work, as the effects of decision fatigue start to take hold. Theres lots of evidence that you should make the major decisions right after you wake up when you have the maximum energy and your mind is clear, OLeary says. Success should not come at the detriment of your health. This idea that you dont get any sleep, as if its good for investors, is sheer stupidity, he says. Eating well, getting sleep, and exercising are his actual secrets to optimization. O’Leary now sees those founders hustling 18 hours a day (or at least, those who look like theyve been) as poor bets. If you show up looking half-dead, Im not investing, OLeary wrote in the video caption. Youre not a hero, youre a liability.So, the next time you feel pressure to camp out in the office, take a page out of OLearys playbook and: Go home and get a good night’s rest. Show up to work looking and feeling fresh. Tackle your most important tasks first thing. In doing so, youll not only look better and feel better but maybe most importantly. . .work better.
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E-Commerce
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