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For two decades, I’ve mentored professionals at every career stage: first as a high school teacher and administrator, and presently as a university professor and corporate consultant. One pattern emerges across every career pathwaythe people who find strong fits for their talents aren’t the ones with the most impressive single credential. They’re the ones who understand how three things work together: Skills. Credentials. Network. The car mechanic who realized his hands-on skills weren’t enough as cars went digital. So he went to night school and earned his associate’s, bachelor’s, and MBA in four years. During the journey, he took advantage of every professional networking opportunity his job and college offered him. Today he’s a fleet director at a major construction firm. The product manager who wanted to transition into consulting. She started running experiments online and building an audience for her behavioral design work. That public learning launched her into a consultant role and, eventually, a managing director position at the same company. The mid-career professional who pursued an online masters degree in data science while aggressively expanding his network. Within two years: book endorsements, podcast appearances, and a transformed career. Three people. Three different starting points. Same solution: they each tended to the three corners of professional success. Skills. Credentials. Network. Here’s what each corner means: Skills: Can You Do the Work? This is the obvious one, but it’s more layered than most people realize. You need hard skills (can you code, analyze data, design a system?), soft skills (can you communicate clearly, collaborate effectively, adapt to changing circumstances?), and job sculpting skills (can you position yourself effectively through résumés, cover letters, and strategic outreach?).Furthermore, in a world where AI can replicate many technical skills, you need to demonstrate more than competence. You need to show you can apply skills in messy, real-world contexts that don’t come with clear instructions. This comes from years of solving problems and creating possibilities in collaborative, real-world contexts. Credentials: Can You Navigate Systems? Yes, the “skills-based hiring” movement is real. But credentials still matter, and not just for the knowledge they represent. A degree signals to employers that you showed up, navigated a complex system, and saw a multiyear commitment through to completion. As one hiring manager told me: “If you finished college, I know you can operate in structured environments, meet deadlines, and push through when things get difficult.” Credentials aren’t just proof of knowledge. They’re proof of persistence and the ability to navigate systems. Network: Does Anyone Know You Exist? This is the most overlooked corner and the hardest to measure. Stanford University sociologist Mark Granovetter famously called it “the strength of weak ties”: the acquaintances who know different people and have access to different opportunities than your close friends do. It’s about who knows what you can do, who vouches for you when opportunities arise, and who creates pathways you’d never find on your own. The number of LinkedIn connections doesn’t matter. It’s the depth of contacts and engagements you have with people in your field and adjacent fields that does. Professional associations, internships, alumni networks, mentors: these aren’t “nice to have.” They’re foundational. Why All Three Matter Here’s what I’ve seen so many people misunderstand: they’re crushing it in one corner but can’t figure out why their career isn’t clicking. Dazzling skills, impressive credentials, cool connections, yet nothing’s working. I had one mentee who applied to hundreds of marketing jobs. He had impressive skills but no network and the wrong credentials. No interviews came his way. From where he sat, it was maddening. From the outside, it wasn’t mysterious at all. A strong network may have been able to overcome the credential mismatch, but with neither in place he had to carefully reconsider his next steps. Meanwhile, often mid-career professionals considering a master’s degree forget to be strategic about all three corners. The best programs aren’t just about the credential. You’re bringing work experience, building new skills, and accessing a powerful alumni network simultaneously. Too often people enter programs with a narrow focus. I’ve seen professionals complete expensive degrees, ace every exam, and graduate with zero meaningful relationships in their cohort. They dont even think about using their student status to land an internship or fellowship at organizations they care about. They paid for one corner and ignored the other two! Here’s what makes this framework durable: the three corners reinforce each other. When you sharpen someone’s work, you’re building their skills. When you help them navigate complexity, you’re teaching system navigation. When you make introductions, you’re expanding their network. The framework works at every career stage because the fundamentals don’t change. The world is changing fast. AI disrupts skills, remote work reshapes networks, degree inflation is real. But employers will always need people who can do things well, navigate complexity, and work effectively with humans. Assess all three corners honestly. Where are you strongest? Where have you been neglecting? Invest there. Your next opportunity won’t come from one thing; it’ll come from understanding how all three work together. And while you can’t control luck, building all three corners means you’re ready when it shows up.
Category:
E-Commerce
Can I say it? If you have ever scrolled on social media and felt like you joined a conversation halfway through, with no context at all, you are not alone. Over the past few weeks, a type of posting has resurfaced online with the sole purpose of ragebaiting everyone. It is called vagueposting, and it involves being intentionally cryptic as a form of engagement bait. Common vagueposts include can I say it? without ever saying anything, or insisting you wont like the answer without ever revealing the answer. Or oh thats not What? WHAT? The practice is not new. The term was originally called vaguebooking, which referred to posting emo Facebook statuses that pandered for attention. One example might be writing worst day ever without offering any details, or posting a black square paired with a pointed platitude. The first meme of the year was one example of vagueposting in action. It started with a TikTok posted in December about rebranding for 2026. In the comments, others shared their own strategies and self-improvement tips for the upcoming year. A user named Tamara shared her own method involving 365 buttons. @poptrish #tamara #365buttons #2026 #rebrand long live tamara and i wonder what they buttons are for ?? I was very intruiged before i even realized that was the whole comment section Sybau – KCK Mixes When pressed to explain what the 365 buttons were for, she simply responded: Hey, so it actually only has to make sense to me for me to do it and I dont feel like explaining it to anyone else. Vagueposting has also resurfaced on platforms like X in December and early January. On X, one user noted, Why has this entire site turned to fucking vagueposting in the past month, like every viral tweet means nothing anymore because there’s no context. Why has this entire site turned to fucking vagueposting in the past month, like every viral tweet means nothing anymore because there's no context— FPSthetics (@FPSthetics) December 15, 2025 Another added: Many dreadful things are happening online, but I’m really impressed by how utterly maddening the vagueposting for likes trend is. Many dreadful things are happening online, but I'm really impressed by how utterly maddening the "vagueposting for likes" trend is— Clarissa Aykroyd (@stoneandthestar) January 26, 2026 The fact that vagueposting is proliferating on X right now is not a coincidence. Elon Musks new monetization policies have warped the platform. Those who remain are in a race to the bottom, competing against AI slop in pursuit of clicks and engagement. Vagueposting is a trend because the algorithm senses that you are clicking on those tweets (engagement) to see the replies for context, one X user explained. So it promotes vague tweets over ones that explain enough that you can read and scroll past them. vagueposting is a trend because the algorithm senses that you are clicking on those tweets (engagement) to see the replies for context so it promotes vague tweets over ones that explain enough that you can read and scroll past them.— demi adejuyigbe (@electrolemon) January 11, 2026 As the internet continues to eat itself, what remains across beleaguered social media platforms are half-formed thoughts, clips stripped of necessary context, and engagement baits designed to hook our shrinking attention spans and further trigger our dysregulated nervous systems. youre probably not gonna like the answer.
Category:
E-Commerce
Women in all parts of my life are encountering similar obstacles in their health journeys. The common thread is that when we dont advocate for ourselves and ask the right questions, we dont get the care we need. While volunteering as a womens heart health advocate and immersing my public relations agency in the health innovation ecosystem, Im constantly thinking about how to bring to light the issuesand solutionsthat are all around us. Women are dying because we aren’t marketing life-saving therapies to them, said Rachel Rubin, MD, a urologist and sexual medicine specialist, and assistant clinical professor in urology at Georgetown University Hospital. She made these comments in her 2-hour conversation last May with Peter Attia, MD, on his podcast The Drive. The podcast discussion helped illuminate the decades-long debate around hormone replacement therapy (HRT). Since then, the FDA removed its 20-year-plus warning label on HRT for menopause. STORYTELLING CAN HELP This is where storytelling can lead to real change, bringing awareness to previously misunderstood or underreported issues that can save lives. At the very least, we need to encourage each other to find the right provider, ask the right questions, and not settle until we get the answers we need. Professionally, the optimist in me cant help but see opportunities to help connect these dots. Here are four immediate steps we can take: Education: Over the last year, Ive heard countless stories of women dismissing seemingly minor symptoms that turned out to be the precursor to a heart attack or undiagnosed cardiovascular health issue. The message is clear: We need to empower women to listen to our bodies by giving patients and providers the platforms to share their stories. Fortunately, journalists are looking for sources to speak with every single day, and PR professionals can play matchmaker. Funding: Media coverage can help the next round of health innovators secure funding and support. If you share your stories and expertise with journalists and podcasts, and on social networks like LinkedIn, you can create a butterfly effect that can influence these sources of funding. Reach and scale: Even early-stage startups, regional providers, small practices, and nonprofits have the opportunity to get quoted in national media outlets. Every day, journalists are looking for credentialed medical experts across topics like menopause, fertility, heart health, nutrition, and mental health to comment on the stories theyre filing for trusted news sources. You can enlist the help of a PR team or respond to queries yourself, if you have the time. Partnerships: While there are incredibly innovative health solutions popping up around the world, the massive opportunity in womens healthand healthcare overallrequires the whole ecosystem to take part. A PR strategy focused on increasing visibility in industry publications and at conferences can help innovators and payers form meaningful partnerships. Strategic partnerships between femtech and big tech, femtech and pharma, femtech and retail, and more are on the rise. These success stories illuminate a powerful way for womens health startups to rapidly scale in both reach and credibility, Theresa Neil, founder of Femovate and a deep femtech advocate told me. Building on the momentum over the last year, Im encouraged by the direction of womens health conversations, and yet I still know too many women who struggle to get the help they need. We can all play a part in amplifying these stories. Amy Jackson is founder and CEO of TaleSplash.
Category:
E-Commerce
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