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2026-02-17 17:53:51| Fast Company

Restaurant operators have been automating customer service processes for years. Implementing kiosks, self-checkout, and mobile ordering has helped margins and cut labor costs. But now there’s a problem. Friendliness scores dropped 12 points in just one year. Thirty-three percent of customers actively avoid restaurants that feel too automated. And AI is about to flood the market. Here’s the choice operators face: double down on customer-facing automation and watch friendliness scores keep falling or use AI differently. Its time to stop automating what customers value and instead start automating what they don’t see. Smart operators recognize that having AI take orders is not the win. The win is using AI to orchestrate back-of-house operations. That includes tasks like: Making sure your kitchen doesn’t run out of the appetizer everyone wants on Friday night. Triggering loyalty promos when inventory starts piling up. Adjusting labor schedules in real time when online orders spike. Thats AI as a conductor, coordinating information across your tech stack so your staff can focus on what drives loyalty, making guests feel seen. THE NEXT AI REVOLUTION There IS a consumer-facing AI revolution coming. Just not the one operators expect. It’s not in the dining room. It’s on phones, in cars, and through smart speakers. Half of consumers already use AI-powered search for buying decisions. Soon they’ll place orders directly through ChatGPT or voice assistants or their car dashboard. Before long, customers will say, “Hey Siri, order our usual from [Restaurant]” while they are driving. Soon they will be able to order a pizza from the ad they see while watching a game. This isn’t science fiction. The infrastructure is already in everyone’s pockets and living rooms. So now you’ve got a new front door. Great. Except most operators can’t even walk through it. Why? Because their tech stack is a mess: POS doesn’t talk to inventory. The loyalty platform won’t integrate with voice ordering. Menu data is scattered. Operators deploying chatbots to replace hostesses? They’re building on sand. The ones investing in integrated platforms that let AI coordinate inventory, labor, loyalty, and ordering? They’re building the foundation. When voice ordering becomes default, operators can capture more market share. 3 AUTOMATION STRATEGIES Successful automation requires going back to the basics. 1. Audit your tech stack. Look for integration gaps. If your systems can’t share data, you’re not ready. 2. Stop automating guest interactions. Kill pilot programs. Instead, shift the budget to technology that supports operational intelligence, such as predictive inventory, dynamic scheduling, loyalty engines that learn. 3. Clean up your menu data. Make it structured with consistent item names, modifiers, and rules that machines can understand. Make it API-ready, so other systems can reliably query whats available and order it correctly. When voice ordering goes mainstream in 2026, restaurants that can’t be found by AI agents will be invisible. Simple as that. Here’s what it comes down to. AI isn’t replacing your people. It’s making them better. And it’s making sure you show up when someone says “order pizza” to their car. Miss that, and you’re invisible. Savneet Singh is the president and CEO of PAR Technology Corp.


Category: E-Commerce

 

LATEST NEWS

2026-02-17 16:47:24| Fast Company

Nothing is certain, they say, but death and taxes. But a new idea from Meta could add social media to that list. The tech giant was granted a patent in December that would allow it to simulate a user via artificial intelligence when he or she is absent from the social network for extended periods, including, “for example, when the user takes a long break or if the user is deceased.” The patent covers a bot that could simulate your activity across Metas products, including Facebook, Instagram, and Threadsmaking posts, leaving comments, and interacting with other users. It could even, potentially, communicate directly with people via chats or video calls, the patent reads. Andrew Bosworth, Metas chief technology officer, is listed as the primary inventor, and the patent was first filed in November 2023. A Meta spokesperson tells Fast Company the company has “no plans to move forward with this example.” Withdrawing from a social media platform can affect “the user experience of several users,” the patent reads. “The impact on the users is much more severe and permanent if that user is deceased and can never return to the social networking platform.” Creepy? Sure seems it. Unprecedented? Not as much as you might think. In 2021, Microsoft obtained a patent for a chatbot that would let you talk with dead people, both loved ones and celebrities. Like Meta, Microsoft said it had no plans to use the technologyand Tim OBrien, Microsofts general manager of AI programs at the time, said in a social media post he agreed it was “disturbing.” Meanwhile, startups like Eternos and HereAfter AI let people create a “digital twin” that can engage with loved ones after they have passed away. Meta first publicly discussed the concept of a chatbot for the dead about two-and-a-half years ago, when founder Mark Zuckerberg, in an interview with podcaster Lex Fridman (in the Metaverse, of course), said, If someone has lost a loved one and is grieving, there may be ways in which being able to interact or relive certain memories could be helpful. Zuckerberg did note, however, that the technology could become “unhealthy.” Metas take on a postmortem chatbot would analyze user-specific data, including posts, voice messages, chats, comments, and likes, to build a sense of who the person was. It would amalgamate that data into a digital persona designed to mimic the users activity. The bot would identify that any responses were not actually generated by the user, the patent says, but rather were the result of a simulation. Now, there are some hurdles Meta doesnt mention in the patent. What people say in a direct message to a close friend or loved one isnt necessarily meant for wider consumption. Picture, for instance, one spouse venting to the other about how frustrated they were with their child after some “terrible twos” or teenage incidentonly for that child to later be told by the bot how much they annoyed their now-dead loved one. After all, AI has yet to grasp social niceties, or when silence or a white lie is better than the truth. Presently, when someone dies, Meta offers several options for survivors. The page can be permanently removed (assuming you have the necessary paperwork, such as a death certificate), or it can be turned into a memorial, where people can read past posts and leave messages of their own. As unpleasant as the topic is, Meta has good reason to think about death. One study predicts that by 2050, the number of dead users on Facebook will outnumber the living. By 2100, there could be more than 4.9 billion dead profiles on the platform.


Category: E-Commerce

 

2026-02-17 16:30:00| Fast Company

Variant, a generative design tool that promises endless UI exploration, recently introduced a feature most creative people and designers have used for decades: the eyedropper. In Variant, the tool picks vibes: It lets you click on one AI-generated interface and inject its aesthetic DNAtypography, spatial relationships, and color palettesinto another. After so much hype around vibecoding and its text-based imprecision, seeing a familiar, direct manipulation tool applied to generative AI feels great. The new AI modality takes a nice step to close the gap between the impenetrable ways of large language model black boxes and the tools designers actually use with their eyes and hands. Adopting a universally understood tool to control AI in any way other than words is exactly the kind of innovation the sector needs now. Its just too bad that Variant itself is the vessel for it. The tools underlying AI engine suffers from a distinct lack of differentiation. Everything it makes looks flat and same-y, so the new style absorb-and-drop tool is not really that useful. Yes, the transformed UI changes, but the results already looked very similar anyway (except for the color palettes). That said, the implementation is cute. When you click on a previously generated UI, the eyedropper animates the design as it is sucking its soul. You then move the eyedropper, click on another generated UI, and the new style spills over it, rearranging it to match the source. Its a satisfying bit of UI theater, an illusion broken by the fact that you have to wait a little to see the results, as the AI works it all out.  The problem is the little variance in Variant. You cant eyedrop a bitmap image or a Figma project and tell the AI, make this new app UI look like this. Currently, Variants eyedropper feels like trying to paint in Photoshop when your palette only contains five shades of beige. A for effort Thats too bad, considering the eyedropper is one of the most resilient and powerful metaphors in computing history. The concept dates back to SuperPaint in 1973, which introduced the ability to sample hue values from a digital canvas. While MacPaint popularized digital painting tools in 1984, it was Adobe Photoshop 1.0 in 1990 that locked the eyedropper icon as the standard for color sampling.  Then, in 1996, Adobe Illustrator 6.0 evolved the tool into a style thief. It allowed designers to absorb entire sets of attributesstroke weights, fill patterns, and effectsand inject them into other objects. Now Variant is effectively trying to take this to its UI design arsenal. The difference is that Adobes tools offered precision. You knew exactly what you were getting. With Variant, you are making a visual suggestion to a probabilistic engine and hoping for the best. But it is a good change that highlights why we need more tools like this eyedropper and fewer text prompts. Unlike the latest generation of multi-modal video generative AIs, the lack of precision in vibecoding tools is unnerving to me. It reminds me of an exercise I did in communication design class, back in college: A professor made us play a game where one student built a shape with Tangram pieces and had to verbally describe to a partner how to reproduce it with another Tangram set. It was impossible to match it.  We are humans, orders of magnitude better semantic engines than any AI, and even we fail at describing visuals with words. We need interfaces that allow for direct, exact manipulation, not just crossing fingers and hoping for the best. Variants eyedropper shows us the way. Generative AI tool makers, more of this, please. Stop forcing designers to talk to the machine, and let us show what we want. We made a tool that lets you absorb the vibe of anything you point it at and apply it to your designsIt's absurd and it just worksStyle Dropper, now available in @variantui pic.twitter.com/B3eXDntYtw— Ben South (@bnj) February 10, 2026


Category: E-Commerce

 

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