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January filled our inboxes with productivity advice. Set stretch goals! Think bigger! Dream audaciously! What was conspicuously absent from all that exhortation was any practical guidance on how to move from grand vision to daily action without becoming paralyzed by the enormity of what we’ve committed to. And now, its February. Here’s a counterintuitive truth I’ve learned from decades of navigating complex creative challenges: The secret to tackling big, hairy, audacious goals (BHAG) isn’t summoning more willpower or grinding harder. It’s learning to approach complexity the way babies learn to eat solid food: one tiny, digestible bite at a time. I call it the Baby Food Method. {"blockType":"mv-promo-block","data":{"imageDesktopUrl":"https:\/\/images.fastcompany.com\/image\/upload\/f_webp,q_auto,c_fit\/wp-cms-2\/2026\/01\/i-16x9-figure-thinking.jpg","imageMobileUrl":"https:\/\/images.fastcompany.com\/image\/upload\/f_webp,q_auto,c_fit\/wp-cms-2\/2026\/01\/i-16x9-figure-thinking_0b545c.jpg","eyebrow":"","headline":"\u003Cem\u003EWonderRigor Newsletter\u003C\/em\u003E","dek":"Want more insights, tools, and invitations from Dr. Natalie Nixon about applying creativity for meaningful business results and the future of work? Subscribe \u003Ca href=\u0022https:\/\/urldefense.proofpoint.com\/v2\/url?u=https-3A__figure-2D8-2Dthinking-2Dllc.kit.com_sign-2Dup\u0026amp;d=DwMFaQ\u0026amp;c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM\u0026amp;r=xHenyQfyc6YcuCNMBsOvfYGQILM1d1ruredVZikn4HE\u0026amp;m=F383gnrChFhYKPhcpNHI1hY3o58IHIn_LkB5QJDrs3G5Wfft-DcucUO4UEmGO7GZ\u0026amp;s=JlJm7GyKCJvPW0jyrsfTFtinteKDitN13vfPZiuJnP8\u0026amp;e=\u0022 target=\u0022_blank\u0022 rel=\u0022noreferrer noopener\u0022\u003Ehere\u003C\/a\u003E for the free WonderRigor newsletter at Figure8Thinking.com","subhed":"","description":"","ctaText":"Learn More","ctaUrl":"http:\/\/Figure8Thinking.com","theme":{"bg":"#3b3f46","text":"#ffffff","eyebrow":"#9aa2aa","subhed":"#ffffff","buttonBg":"#6e8ba6","buttonHoverBg":"#3b3f46","buttonText":"#ffffff"},"imageDesktopId":91470060,"imageMobileId":91470061,"shareable":false,"slug":""}} Why your brain rebels against big goals When you declare a massive objective- launch a company, write a book, transform your organization’s culture- your brain doesn’t throw a parade. It throws up barriers! Neuroscience tells us that ambiguity and uncertainty trigger the same stress responses as physical threat. Your amygdala can’t distinguish between “I need to escape this predator” and “I have no idea how to execute this strategic pivot.” This is why so many January resolutions collapse by February. The goal itself becomes a source of anxiety rather than motivation. The solution isn’t to dream smaller. It’s to digest smarter. The Baby Food Principle Think about how infants transition from liquid to solid food. No parent hands a six-month-old a steak and says, “Figure it out.” Instead, they puree single ingredients into smooth, manageable portions. Carrots become orange mush. Peas become green paste. One new taste at a time, until gradually the palate, and the digestive system, can handle increasing complexity. Your audacious goals deserve the same graduated approach. The Baby Food Method works in three stages: puree, introduce, and integrate. Stage one: puree the complexity Before you can act on a big goal, you need to break it down into its most fundamental components, the equivalent of pureeing that carrot. This isn’t the same as creating a project plan or building a Gantt chart. It’s more elemental than that. Ask yourself: What are the irreducible units of this ambition? If your goal is to write a book, the puree might be: capture one idea worth exploring. Not “write Chapter One.” Not even “outline the book.” Just: find one compelling thought and get it out of your head. When I left a 16-year academic career to become an entrepreneur, I didn’t start by building a business plan. I started by having one conversation with someone who’d made a similar leap. One conversation. That was my puree. Stage two: introduce new elements gradually Babies don’t eat pureed carrots forever. Once they’ve mastered one food, theyre introduced to another. Then you start combining- carrots with sweet potato, apple with banana. The complexity builds incrementally, and each successful integration expands capacity for the next. Apply this to your BHAG. Once you’ve captured that one idea, introduce the next element: share it with someone whose perspective you trust. Then another: test it against a real-world problem. Each small introduction builds your tolerance for the ambiguity that initially triggered resistance. This is where I see leaders stumble most often. They puree beautifully, break their goal into components, and then they try to swallow everything at once! They mistake “understanding the pieces” for “being ready to execute them simultaneously.” Your nervous system doesn’t work that way. Neither does sustainable progress. Stage three: integrate toward solid food Eventually, a child graduates to actual table food. They’ve developed the motor skills, the digestive capacity, and the palate sophistication to handle complexity. The same progression applies to creative execution. Integration means combining your mastered elements into increasingly ambitious iterations. That one conversation becomes five conversations, which reveal patterns, which suggest a framework, which informs a proposal, which shapes a pilot project. At no point do you face the full weight of “build a business.” You face only the next natural increment of what you’ve already proven you can handle. A practical application Here’s how the Baby Food Method might work for a common goal: transforming your team’s approach to innovation. Puree: Host one 15-minute “what if” session with your team. No agenda beyond exploring one assumption you’ve never questioned. Introduce: Add a second element, perhaps a “So what?” follow-up the next week, where you examine whether any of those “what ifs” have practical relevance. Integrate: Combine the pattern into a monthly rhythm. Then invite a cross-functional colleague to join. Then pilot one small experiment that emerged from the discussions. Twelve months from now, you may find you’ve built an innovation culture. And not because you announced “We’re becoming innovative!” but because you fed your organization one digestible bite at a time. The gift of graduated ambition Th Baby Food Method isn’t about lowering your sights. It’s about respecting the neuroscience of how humans actually change. We don’t transform through declarations. We transform through accumulated micro-actions that gradually rewire what we believe we’re capable of. Those early bites build what I call your inventory of courage. Each small success deposits evidence that you can handle complexity. When you eventually face the full weight of your audacious goal, you’re not starting from scratch. You’re drawing on months of proven capability. So remember, don’t just set the big goal. Puree it. What’s the smallest, most digestible first bite you could take this week? Start there. The steak can wait. The puree is where transformation begins. {"blockType":"mv-promo-block","data":{"imageDesktopUrl":"https:\/\/images.fastcompany.com\/image\/upload\/f_webp,q_auto,c_fit\/wp-cms-2\/2026\/01\/i-16x9-figure-thinking.jpg","imageMobileUrl":"https:\/\/images.fastcompany.com\/image\/upload\/f_webp,q_auto,c_fit\/wp-cms-2\/2026\/01\/i-16x9-figure-thinking_0b545c.jpg","eyebrow":"","headline":"\u003Cem\u003EWonderRigor Newsletter\u003C\/em\u003E","dek":"Want more insights, tools, and invitations from Dr. Natalie Nixon about applying creativity for meaningful business results and the future of work? Subscribe \u003Ca href=\u0022https:\/\/urldefense.proofpoint.com\/v2\/url?u=https-3A__figure-2D8-2Dthinking-2Dllc.kit.com_sign-2Dup\u0026amp;d=DwMFaQ\u0026amp;c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM\u0026amp;r=xHenyQfyc6YcuCNMBsOvfYGQILM1d1ruredVZikn4HE\u0026amp;m=F383gnrChFhYKPhcpNHI1hY3o58IHIn_LkB5QJDrs3G5Wfft-DcucUO4UEmGO7GZ\u0026amp;s=JlJm7GyKCJvPW0jyrsfTFtinteKDitN13vfPZiuJnP8\u0026amp;e=\u0022 target=\u0022_blank\u0022 rel=\u0022noreferrer noopener\u0022\u003Ehere\u003C\/a\u003E for the free WonderRigor newsletter at Figure8Thinking.com","subhed":"","description":"","ctaText":"Learn More","ctaUrl":"http:\/\/Figure8Thinking.com","theme":{"bg":"#3b3f46","text":"#ffffff","eyebrow":"#9aa2aa","subhed":"#ffffff","buttonBg":"#6e8ba6","buttonHoverBg":"#3b3f46","buttonText":"#ffffff"},"imageDesktopId":91470060,"imageMobileId":91470061,"shareable":false,"slug":""}}
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As the Trump administration prepares to close the Kennedy Center for a two-year renovation, the head of Washington’s performing arts center has warned its staff about impending cuts that will leave “skeletal teams.”In a Tuesday memo obtained by the Associated Press, Kennedy Center President Richard Grenell told staff that “departments will obviously function on a much smaller scale with some units totally reduced or on hold until we begin preparations to reopen in 2028,” promising “permanent or temporary adjustments for most everyone.”Over the next few months, he wrote, department heads would be “evaluating the needs and making the decisions as to what these skeletal teams left in place during the facility and closure and construction phase will look like.” Grenell said leadership would “provide as much clarity and advance notice as possible.”The Kennedy Center is slated to close in early July. Few details about what the renovations will look like have been released since President Donald Trump announced his plan at the beginning of February. Neither Trump nor Grenell have provided evidence to support claims about the building being in disrepair, and last October, Trump had pledged it would remain open during renovations.“Upon the completion of these upgrades, Americans and visitors from all over the world, for generations to come, will enjoy the Center and marvel at its spectacular features and design,” White House press secretary Karoline Leavitt said in a statement Wednesday.It’s unclear exactly how many employees the center currently has, but a 2025 tax filing said nearly 2,500 people were employed during the 2023 calendar year. A request for comment sent to Kennedy Center Arts Workers United, which represents artists and arts professionals affiliated with the center, wasn’t immediately returned.Leading performers and groups have left or canceled appearances since Trump ousted the center’s leadership a year ago and added his own name to the building in December. The Washington Post, which first reported about Grenell’s memo, has also cited significant drops in ticket revenue, whichalong with private philanthropycomprises the center’s operating budget. Officials have yet to say whether such long-running traditions as the Mark Twain Award for comedy or the honors ceremony for lifetime contributions to the arts will continue while the center is closed.The Kennedy Center was first conceived as a national cultural facility during the Eisenhower administration in the 1950s. President John F. Kennedy led a fundraising initiative, and the yet-to-be-built center was named in his honor following his assassination. It opened in 1971 and has become a preeminent showcase for theater, music, and dramatic performances, enjoying bipartisan backing until Trump’s return to office last year.“This renovation represents a generational investment in our future,” Grenell wrote. “When we reopen, we will do so as a stronger organizationone that honors our legacy while expanding our impact.” Hillel Italie, AP National Writer
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Ukrainian skeleton athlete Vladyslav Heraskevych, a likely medal contender at the Milan Cortina Games, was barred from racing Thursday after refusing a last-minute plea from the International Olympic Committee (IOC) to not use a helmet that honors more than 20 athletes and coaches killed in his country’s war with Russia.The decision came roughly 45 minutes before the start of the competition and ended a three-day saga where Heraskevych knew he was risking being pulled from the Games by wearing the helmet, one that the IOC says breaks rules against making statements on the field of play.The International Bobsleigh and Skeleton Federation (IBSF) said his decision to wear the helmet was “inconsistent with the Olympic Charter and Guidelines on Athlete Expression.” He wore the helmet in training, but the IOC asked for him to wear a different helmet in races. It offered concessions, such as wearing a black armband or letting him display the helmet once he was off the ice.“I believe, deeply, the IBSF and IOC understand that I’m not violating any rules,” Heraskevych said. “Also, I would say (it’s) painful that it really looks like discrimination because many athletes already were expressing themselves. . . . They didn’t face the same things. So, suddenly, just the Ukrainian athlete in this Olympic Games will be disqualified for the helmet.”IOC President Kirsty Coventry, who was slated to be in Cortina d’Ampezzo to see Alpine skiing, went to the sliding center instead to meet Heraskevych. She was waiting at the top of the track when he arrived around 8:15 a.m., and they met privately. After about 10 minutes, Coventry was unable to change Heraskevych’s mind.“We didn’t find common ground in this regard,” Heraskevych said.Tears rolled down Coventry’s face after the meeting. The Olympic champion swimmer made clear that she wanted a different outcome, and the IOC said the decision was made with regret.“As you’ve all seen over the last few days, we’ve allowed for Vladyslav to use his helmet in training,” Coventry said. “No one, no oneespecially meis disagreeing with the messaging. The messaging is a powerful message. It’s a message of remembrance. It’s a message of memory and no one is disagreeing with that. The challenge that we are facing is that we wanted to ask or come up with a solution for just the field of play.”Coventry and Heraskevych agreed that the helmet isn’t clearly visible during races anyway, given that sliders are zipping down the icy chute at around 120 kilometers per hour (75 miles per hour). That, the IOC hoped, was the window to a compromise. Heraskevych would not budge.“Sadly, we’ve not been able to come to that solution,” Coventry said. “I really wanted to see him race today. It’s been an emotional morning.”Heraskevych said he would appeal to the Court of Arbitration for Sport, but the race went on without him. The first two runs were Thursday, the last two are Friday. Regardless of what CAS says, if anything, his chance to race in these Games is gone. The IOC is letting him keep his credential, meaning he can remain at the Olympics as an athletejust not a competing one.About a dozen Russian athletes are being allowed to compete at the Olympics as neutral individuals along with seven Belarusians. They are not allowed to compete under their national flag or anthem. Heraskevych has spoken out several times about why he believes they shouldn’t be at the Olympics and said the IOC’s decision “plays along with Russian propaganda.”The decision drew immediate condemnation from officials in Ukraine and some athletes.“Sport shouldn’t mean amnesia, and the Olympic movement should help stop wars, not play into the hands of aggressors,” Ukraine President Volodymyr Zelenskyy wrote on social media. “Unfortunately, the decision of the International Olympic Committee to disqualify Ukrainian skeleton racer Vladyslav Heraskevych says otherwise.”“Disqualified. I think that’s enough to understand what the modern IOC really is and how it disgraces the idea of the Olympic movement,” added Ukrainian skier Kateryna Kotsar on Instagram. “Vladyslav Heraskevych, for us and for the whole world, you’re a champion. Even without starting.”The IOC had sided with Ukraine’s top slider before. When he displayed a “No war in Ukraine” sign after his fourth and final run at the 2022 Beijing Olympics, the IOC said he was simply calling for peace and did not find him in violation of the Olympic charter.This time, Heraskevych said he believes there are inconsistencies in how the IOC decides what statements are allowed. Among those he cited: U.S. figure skater Maxim Naumov bringing a photo of his late parentsformer pairs world champions Evgenia Shishkova and Vadim Naumov, who were among the 67 people killed in a plane crash on January 29, 2025to the kiss-and-cry area after his skate in Milan this week, and Israeli skeleton athlete Jared Firestone’s decision to appear at the opening ceremony wearing a kippah that bore the names of 11 Israeli athletes and coaches killed in the 1972 attack during the Munich Games.“A competitor literally placed the memory of the dead on his head to honor them,” Heraskevych wrote on Instagram. “I frankly do not understand how these two cases are fundamentally different.”Firestone said he admired Heraskevych. “I think he’s a man with strong values,” he said.In Milan, IOC spokesman Mark Adams said if athletes were allowed to display messaging without restrictions on the field of play “that would lead to a chaotic situation.”“Sport without rules cannot function. . . . If we have no rules, we have no sport,” Adams said.Heraskevych was fourth at the world championships last year and was among the fastest in training leading into the Olympic races. A medal was certainly within reach, but to Heraskevych, the helmet mattered more.“The International Olympic Committee destroyed our dreams,” said Mykhailo Heraskevych, the slider’s coach and father. “It’s not fair.” AP journalists Julia Frankel, Vasilisa Stepanenko and Graham Dunbar contributed. AP Olympics: https://apnews.com/hub/milan-cortina-2026-winter-olympics Tim Reynolds, AP Sports Writer
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