 |
|
|
|||||
X is rolling out a new feature called Starterpacks to all users in the coming weeks, the companys head of product has announced. Its made up of compilations of accounts new users can follow based on their interests. If that sounds familiar, its because Bluesky launched a very similar feature thats also called starter packs back in 2024. Bluesky allows ordinary users to curate their own packs as long as each one doesnt exceed 50 accounts. They can then share those lists broadly on the platform or directly with new users via QR code. X, on the other hand, compiled and curated its own lists. In his announcement, X head of product Nikita Bier said the company scoured the world for the top posters in every niche and country. X then compiled them into Starterpacks to help new users find the best accounts big or small for their interests. Before X announced its own take on the feature, other social media services had already launched their clones of Blueskys tool. Threads version, which rolled out in late 2024, puts collections of recommended profiles as suggestions in the feeds of new users. Mastodon launched its own in 2025, which gives existing users the freedom to choose whether they can or cant be included in the lists. This article originally appeared on Engadget at https://www.engadget.com/social-media/x-is-also-launching-bluesky-like-starter-packs-050057033.html?src=rss
Category:
Marketing and Advertising
Marshall plans to add seamless multi-room audio to its Bluetooth speakers via a newly announced music streaming hub called Heddon. The $300 hub makes it possible to connect and synchronize multiple older Marshall speakers together, not unlike Sonos' audio devices.Rather than use Wi-Fi to get multiple speakers playing the same audio, though, the Marshall Heddon uses Auracast. The hub connects to services like Spotify Connect or Tidal over Wi-Fi, or other devices through Google Cast and AirPlay, and then shares that audio over Auracast to the Marshall Acton III, Stanmore III and Wobrun III speakers. You can control playback over a connected Marshall app and the Heddon also has RCA ports to connect other speakers or a record player to the system.Because the Heddon requires a Wi-Fi connection, Marshall says it could add features to the system over-time, but even in the short term, the hub should meaningfully extend the life of the company's speakers. Rather than switch to newer models with built-in Wi-Fi, you can just grab a Heddon. Sonos offers similar functionality through its Sonos Port and Sonos Amp accessories, and third-party hubs from companies like WiiM can add even more options. The Marshall Heddon is more streamlined in comparison, but if you're already invested in the company's speakers, or planning to build out your audio system with them, the hub could be a helpful tool to have.The Marshall Heddon is available to purchase now for $300. Marshall says that customers purchasing an Acton III, Stanmore III or Woburn III can get a Heddon at half price, and the hub is included for free when you buy two or more eligible Marshall home speakers.This article originally appeared on Engadget at https://www.engadget.com/audio/marshalls-new-heddon-hub-adds-multi-room-audio-to-speakers-with-auracast-210500811.html?src=rss
Category:
Marketing and Advertising
Apple has been spinning its wheels for many months over its approach to artificial intelligence, but a strategy finally appears to be emerging for the company. Bloomberg's Mark Gurman reported today that Apple's long-awaited Siri overhaul will allegedly involve transforming the voice assistant into an AI chatbot, internally called Campos. Sources have reportedly told Gurman that Apple chatbot will completely replace the current Siri interface in favor of a more interactive model similar to those used by OpenAI's ChatGPT and Google's Gemini. He also cited sources who claimed that while Apple has been testing a standalone Campos app, the company doesn't plan to release it for customers. Instead, the new chatbot will emphasize deep software integrations when it rolls out, reportedly as part of the iOS 27, iPadOS 27 and macOS 27 wave late next year. However, there will reportedly be a new features for the current iteration Siri coming in the iOS 26.4. Those additions will include the much-delayed updates Apple first promised for the platform back in 2024.Pivoting to a chatbot gives some additional context to Apple's recent move to collaborate with frequent rival Google; the companies announced earlier in January that Gemini models will be used to power the upcoming versions of Siri. Gemini has become ubiquitous in the Google ecosystem, and it makes sense for Apple to leverage outside help in this segment where it has already been trailing its competitors. Although Apple may not have a standalone app for its Siri chatbot, the company does appear to be considering new places to host its AI resource. Additional reports today claimed that 2027 could also see the release of a wearable AI pin.This article originally appeared on Engadget at https://www.engadget.com/ai/apple-is-reportedly-overhauling-siri-to-be-an-ai-chatbot-205303818.html?src=rss
Category:
Marketing and Advertising
Apple will reportedly try to succeed where Humane failed (miserably). On Wednesday, The Information reported that the iPhone maker is working on an AI pin. The wearable is said to resemble a slightly thicker AirTag and include multiple cameras, a speaker, microphones, and wireless charging.The report coincides with another from Bloomberg that claims that Apple will revamp Siri as a ChatGPT-style chatbot. When combined with the recent announcement that Google's Gemini will power Siri AI, it looks like the company is finally making a more defined play for a piece of the generative AI pie. On the other hand, the wearable pin is reportedly only in the very early stages and could still be canceled.The pin is described as a thin, flat, circular disc with an aluminum and glass exterior. It includes two cameras (standard and wide-angle) for taking photos and videos of the user's surroundings. It also has three microphones. It includes a speaker and a physical button along one edge. It has a magnetic inductive charging interface, similar to the Apple Watch's charging mechanism.Given the way Apple markets itself as a privacy-focused company, it will be interesting to see how the company pitches the public on what sounds like an incognito recording device. Although on that note, the App Store still hosts the Grok app, which egregiously violates privacy by generating nearly-nude deepfakes of real people despite Apple's rules explicitly prohibiting such apps.The Information says Apple could release its AI pin as early as 2027. The company sounds confident in the device's appeal, as it reportedly plans to produce around 20 million units at launch.This article originally appeared on Engadget at https://www.engadget.com/wearables/apple-is-reportedly-developing-a-wearable-ai-pin-204705065.html?src=rss
Category:
Marketing and Advertising
Microsoft has announced that the Xbox app is now available on all Arm-based Windows 11 PCs. The app's release follows an update Microsoft made to its Prism emulator in December 2025, which translates x86 and x64 apps to Arm, and now includes support for AVX and AVX2. Both extensions play a role in making games run efficiently on Windows.Windows on Arm users will be able to use the Xbox app to purchase, download and stream PC games, and Microsoft says that "more than 85 percent of the Game Pass catalog" now runs on Arm PCs. Unlike Valve's SteamOS, Windows on Arm also supports anti-cheat software like Epic's Easy Anti Cheat, which means you can access a wider library of online multiplayer games in comparison to what you can get on the Steam Deck.Microsoft has been working on getting Windows running on Arm for years at this point, and the company made a major push with its own Arm-based hardware and the launch of the Copilot+ PC program in 2024. Many Copilot+ PCs use Qualcomm's Snapdragon chips, the latest of which the company announced in September 2025. Up until this point Microsoft's handheld efforts have been focused on PCs running AMD chips, but expanded support for Arm and Qualcomm's own teases certainly makes it seem like an Arm-based Windows 11 handheld could be announced sooner rather than later.This article originally appeared on Engadget at https://www.engadget.com/gaming/pc/microsoft-ports-the-xbox-app-to-arm-based-windows-pcs-191049475.html?src=rss
Category:
Marketing and Advertising
Sites : [28] [29] [30] [31] [32] [33] [34] [35] [36] [37] [38] [39] [40] [41] [42] next »